Men’s Concept Store designed in collaboration with Swedish design agency Halleroed, the concept store began with a dialogue with Acne Studios creative director Jonny Johansson about creating a transparent room inside a space which has been assembled in a mechanical way – fragile and transparent with a brutal frankness.


For this project, we handled the technical development. Brought in by Carpenteria Materia who created the steel and glass structures, we supported them in producing both the individual pieces and the overall composition, also studying the assembly phases. Technical expertise was essential to ensure that every detail could fully express what the designers envisioned.

